At CES 2025, Nvidia solidified its dominance in the future of automotive innovation, unveiling bold advancements in autonomous driving (AD). In a keynote address brimming with ambition, CEO Jensen Huang underscored the company’s pivotal role in shaping this rapidly evolving landscape.
A highlight of the presentation was the announcement that Thor, Nvidia’s next-generation core processor for its Drive System, has officially entered full production. First introduced in 2022, Thor is poised to redefine in-vehicle computing, with its integration into commercial vehicles slated for early 2025.
Nvidia’s vision extends beyond hardware—its sophisticated AI-driven ecosystem aims to transform transportation, unlocking what it predicts will be a multi-trillion-dollar industry. By cementing itself at the heart of autonomous mobility, the company signals not just a technological shift but a reimagining of how vehicles interact with the world.
As the race for self-driving supremacy accelerates, Nvidia’s innovations position it as an undeniable force in an industry set to reshape modern transportation.
